• A BRANDING STUDIO •

Building brands that inspire a more beautiful and intentional way of living

ROOTED IN THESE VALUES

CREATING with INTENTION

We believe the best brands are built from a considered place. Not rushed, shaped by pressure, or driven by trends. Every decision is made with intention and respect for the bigger picture, laying the foundations for long-term, sustainable growth.

IN HARMONY with EARTH

Earth is good. So we work with brands who do good by the earth and people on it. Materials, packaging, supply chains – every choice matters. We are here to help you develop a brand that’s grounded in values and committed to making the world a better place.

ORIGINAL by NATURE

The brands we create are real, human and authentic. Our ethos is to stay true to who you are. Embrace your own vibrant character, spirit and style, and then share that with the world. In that way the brand becomes original, not by manufacture, but by nature.

Kat Fletcher

DESIGNER AND CONSULTANT

Originally from London, UK, I left when I realised the busy city life wasn’t for me to travel the world. After five years, I found my happy place – a home within the Costa Rican jungle, living at the pace of nature.

I’m a sensitive person, I feel deeply and pick up on surrounding energies. Whilst sometimes this has been challenging, it’s also a gift because my deep access to feeling is where a lot of my creativity comes from. My sensitivity is what allows me to really feel into what someone is saying, attune to them, pick up on the nuances, and go deeper into their business story and vision.

I start to get a sense of what their brand aura might be through our initial conversations, then using my strategic mind I bring that into reality by aligning all aspects of their brand so they are cohesive.

  • With the rise of AI, I believe that brands that stand out in elevation are the ones that feel human. The beauty is in the details – the hand-drawn art, nostalgic photography, small notes on packaging. The long-term success of a brand is based upon the connection they build with their customers and community.

  • Mass consumerism isn’t sustainable. My goal is to support businesses that are choosing a different path, helping them thrive so we may see a shift in the way people buy and relate to the the things they own.

    It’s not about buying more, but buying better, with greater awareness around what we buy, the impact it has, and how it becomes a part of our lives.

• PHILOSOPHIES •

BLOG